A new digital onboarding platform enabling estate agents to complete property transactions end to end has officially launched today.

Movebutler, introduced by iamproperty, has more than 900 estate agent branches already onboarded, including Martin & Co in Derby, Robert Watts, DDM Residential, and Linley & Simpson.

The platform aims to eliminate the pinch points in the private treaty process to speed up and improve the home moving experience for everyone involved, giving agents more opportunity to grow their business and increase revenue.

This official launch follows the first phase launch in February which was exclusively for agents already signed up to iamproperty compliance. Since then, additional features have gone live which agents can now access.

Movebutler’s core services include digital onboarding journeys for clients, designed to reduce agents’ admin time.

An optional Method of Sale Audit feature has also launched for consumers, developed to align with The Property Ombudsman’s guidelines.

The advanced compliance module enables full AML checks, which agents have the option to charge clients for, including automatic Title checks on the property and Online Biometric Identity Verification.

Enhanced Due Diligence workflows have been incorporated in response to agent feedback, helping them to stay compliant. The platform also deals with helping agents pull out material information automatically in line with recent guidance from Trading Standards.

Ben Ridgway, iamproperty’s group managing director, said: “We’re calling Movebutler ‘the modern move’ as it’s been designed to modernise the moving process in the way that agents and consumers want to see and experience. For agents, it’s speeding up the process, helping them be compliant, reducing their admin workload and allowing them to dedicate more time to winning new instructions and agreeing sales. For consumers, it’s improving communication as they can access the platform to check on progress and updates whenever it’s convenient for them.

“Agents who use movebutler can save time, increase revenue and have compliance covered. Those interested in seeing how movebutler could directly benefit their business can access new tools on our website, to test how compliant their business really is and calculate how much income they could earn and time they could save. In a competitive marketplace we understand it’s all about results.

Features coming soon include a conveyancing service that will allow agents to get their clients legally prepared upfront.

A Solicitor panel is also in place and buyers and sellers will have the option to select additional moving services during their onboarding journey. Later this year, mortgages will launch with instant eligibility checks and mortgage in principle offers from the main lenders.

Exclusive supplier partnerships have been formed with Credas, TM Group and Mortgage Gym.

Ridgway added: “Movebutler has been built by agents, for agents, and will grow based on what they want and need from it. Agents who have been using the compliance module are telling us how it’s transformed their day-to-day and already over 85,000 buyers and sellers have been onboarded through the platform to date. The launch of these additional services will build on these early successes and make movebutler the perfect moving partner for agents. We’re already working on future developments so Movebutler is always delivering added value to agents and ahead of the curve.”